The most popular Instagram accounts worldwide include those of Cristiano Ronaldo, Ariana Grande, two Kardashians, and a Jenner. Instagram has come a long way since the social media platform’s 2010 debut. Instagram, once just a photo-sharing app, has developed into a variety of things, including a platform for shopping and e-commerce, a way to connect with old friends, a place to start new relationships, a portfolio for creatives of all kinds to showcase their work, a battleground for social justice, and a gallery of whatever NFTs are. In the end, Instagram has transformed into a reflection of our values, which the all-seeing Algorithm constantly serves as a reminder of for us.
Even a new category of celebrity was made possible by the app. Influencers on Instagram have transformed how we scroll, find entertainment, and even interact with brands. The biggest Instagram stars, however, tend to be some of the usual suspects. For instance, Kylie Jenner followed closely behind Cristiano Ronaldo as the first human to surpass the 400 million mark. Additionally, Instagram’s own account reached half a billion followers, pop stars kept switching positions, and a new Kardashian entered the top ten. Here are the top 10 Instagram accounts in the world according to followers, for your convenience. They are what keep us logging in and returning for more. Give Lifestyle Asia a follow while you’re here too—every follow counts, right?
The most-followed Instagram accounts in the world in 2022:
First, Instagram (@instagram).
Total followers: 516 million
The most popular account of them all, with over 500 million followers, is Instagram. Many of its 7,000+ posts, including @sharawangsamulia (above), Instagram-famous mini-pig Pua, and international supermodel and actress Hoyeon Jung of Squid Game, feature well-known, original, or attention-grabbing creators. Even online influencers get some attention, such as imma (@imma.gram).
2. Cristiano Ronaldo (@cristiano)
Total followers: 451 million
Just observe how joyful he appears to be. But you would be, too, if you were Cristiano Ronaldo. And even more, if you were Cristiano Ronaldo, who just passed 400 million Instagram followers for the first time ever. To put that in perspective, if CR7’s ‘Gramme were a nation, it would be just ahead of the United States in terms of population, coming in behind China and India. For Ronaldo, today marks his eighth goal.
3. Kylie Jenner (@kyliejenner)
Total Followers: 345 million
Kylie Jenner recently broke the record for most Instagram followers by a woman with 300 million. That probably doesn’t compare to Forbes’ designation of you as the year’s youngest “self-made” billionaire, though. However, Jenner, the owner of Kylie Cosmetics, Kylie Skin, Kylie Swim, Kylie Baby, and other brands, keep going. At the start of 2022, Jenner replaced Leo Messi as the third-most followed person in the world, and she has held that position ever since. Don’t get too comfortable, Ronaldo, I’ll say it again. There is a race to reach 500 million.
4. Lionel Messi (@leomessi)
Total Followers: 334 million
From Ronaldo’s competitor on the field to Ronaldo’s competitor on Instagram. The Argentine footballer is vying with Kylie Jenner for position #3 and has shown himself to be quite skilled on social media.
5. Selena Gomez (@selenagomez)
Total Followers: 325 million
Selena Gomez has publicly stated that she avoids social media, but in recent months, she has been the list’s fastest riser. Gomez uses her platform for good, speaking openly about mental health and enjoining followers to educate themselves on the significance of mental fitness. Her shoots, plaids, and candids make excellent content for her feed.
